How Much Should a Website Cost? An Honest Breakdown
The range for a website is enormous. Understanding what drives that range is more useful than any price list.
When You Don't Need a New Website
The website is not always the problem. Sometimes it takes an honest conversation to figure out that the budget is better...
Phase 2 Was Always the Plan
In 2020 we inherited a broken website and a burned trust. The client was Hoser, a Chilean medical equipment company foun...
The 3 Questions I Ask Every Client Before Touching Any Code
Most web projects go sideways before a single line of code is written. These three questions are what I ask every client...
Web Consulting: The Honest Conversation Before Execution Starts
Most businesses know what they need. The problem is nobody tells them the smartest way to get there for where they are r...
How to Fix PageSpeed Scores With srcset
If your PageSpeed score drops when you add a hero image, the problem is usually straightforward. srcset tells the browse...
Working With Nonprofits and News Organizations
A significant portion of our work has been with nonprofits and independent news outlets. That wasn't a deliberate strate...